Product Marketing and Business » Business Cards

To Fold Or Not To Fold Your Business Cards?

Lasam — Mon, 30 Aug 2010 09:52:51 +0000

An interesting and very useful alternative to the common full color business card are the folded business cards. What are folded business cards you may ask? Well, basically, folding business cards are like normal business cards, but they have an extra cover that is folded over them. If you imagine a note card, with a fold over cover, that is pretty much how folded business cards look like. It is basically two business cards folded over one another. What are its benefits? There are several benefits in using folding business cards. One of the most obvious benefits is the increased space. If you want to put a lot more than just the standard business card content, then folded business cards are your perfect tool. You can add marketing messages, tag lines and other extra content in them. If you have a prized product or service, your folded business cards can double as an advertising platform to promote them. If you just want to print your picture along with your business card details, this kind of card can fit these pictures and other images easily. Also, with the increased space, you can also add to the usefulness of your business card. Some innovative people print a small calendar in their folded business card so that it doubles as a pocket calendar. This is very interesting indeed since you can get constant exposure to your business card every time that person looks at the date for the day. Also, some people print important phone numbers or emergency numbers in that extra space to help people call in some aid or other important services. These strategies basically double the life of your business card since it becomes very useful in the day to day life of the ones you gave the business card to. Any disadvantages? The only apparent disadvantage of these kinds of cards is their thickness. More or less, they are twice the thickness of a standard business card. If someone receives a lot of folding business cards, their wallets might not be able to hold on to the extra load. This makes it very important to beat your colleagues to the punch in printing folded business cards. When to use it? Folding business cards can be used in any kind of business environment. Your business cards will always benefit from an increased capacity for information. The only limitation in using a business card like this is your imagination. It may look easy but thinking of the right thing to put into that extra space can be hard. If you cannot think of any significant thing, then you are better off with normal business cards. Is it costly? Folded business cards will cost a little bit more than regular business card. However the increased cost is very negligible considering the increased benefits that you will gain from printing them. In most cases, printers will even give you discounts if your print folding business cards in bulk. Order a large enough amount and you can reduce the price to normal business card levels. Do not worry; it will be worth it in the long run. So are you going for folding business cards or not? This kind of business card may not be for all people, but it is most assuredly a unique and very interesting way in printing business cards. For comments and inquiries about the article visit: Folding Business Cards

The Edge of the Metal Business Card Case

Lasam — Fri, 27 Aug 2010 08:29:07 +0000

Try browsing through the local stationery shops or surfing the web for business card cases. You would not believe the wide variety of business card case designs that have flooded the market. Business card cases have no longer become a luxury. Neither has it remained stagnant as a mere accessory. Recently, business card cases have shifted to become a necessity. People from all walks of life have been witnesses to the rising significance of business cards — or name cards as some refer to it. Thus, with the number of business cards one receives in a lifetime, purse compartments no longer serve its former purpose as business card holders. So, the reign of business card cases now begins.

What kinds of business card holders are there? To name a few, there is a metal business card case, a rubberized business card case, pocket business card holders, plastic business card holders, album type business card holders, a leather business card holder and business card cases with stone finishing. These business card holders are becoming as individual as you are. Light, compact, pocket business card holders are becoming all the rage. You can just put it inside your purse or inside your front jacket pocket, right beside your mechanical pocket watch. Very handy, right? However, nothing could rival the popularity of metal business card cases.

How has the metal business card case won the hearts of thousands of young professionals the world over? It seems that the corporate world’s affinity for metal business card cases stem from the emergence of metal cigarette holders. The fun, compact, stylish compartments could surely boost your overall professional style rating. Just imagine, rummaging through your purse looking for an old, leather album type business card holder. Imagine looking over to the person next to you as she reaches for her classy, sexy, metal business card holder. That made you feel inferior didn’t it?

More than that, these metal business card cases have a huge added advantage — they are incredibly durable, sturdy and will never crumple your business cards or give it the unsightly dog ears that people just hate to see. These metal business card holders, however, are not heavy at all, despite their durability.

As each ingenious product has a downside, here is the biggest negative aspect of having a metal business card holder: The hinges. Some metal business card holders have flimsy hinges. One fall, one slip and the hinge could break, leaving you mourning for your lovely metal business card holder. In addition, the rubbing of business cards takes a bit of a toll on the first and last cards. These two buffers show a little wear and tear due to the metal rubbing against these business cards.

All in all, having metal business card holders has huge advantage — over the traditional business card holders, that is. Its benefits, greatly outweighs its cons. Despite the lovely designs, the glossy finish and the light materials used, most business card holders are actually pretty inexpensive and easy on one’s budget.

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Lasam — Thu, 22 Jul 2010 23:28:55 +0000

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